Frederick W. Schantz was named president and chief executive officer of National
City Bank of Kentucky in June 1998. Prior to assuming management of the Kentucky market
and overseeing Louisville operations, he served as president and chief executive officer
of the Southwest region for National Citys Ohio bank from March 1980.
Before joining National City, Schantz was senior vice president for American
National Bank and Trust of Chicago from 1974 to 1977.
Schantz actively served the Dayton, Ohio community in numerous leadership roles
during his 10 years as the banks CEO. Most recently, he served as chairman of the
board of trustees of Wright University for two years and chaired the boards of the Dayton
Area Health Plan, Greater Dayton Public Television and served as president of the Frank M.
Tait Foundation. In February 1992, Schantz was honored with the areas prestigious
Montgomery County Citizen of the Year Award.
Schantz received a bachelor of arts degree in economics from DePauw University.
National City Bank was recently ranked as Kentuckys top bank based on
total assets and branches within the state. What strategy has National City Bank used to
achieve the top ranking in Kentucky?
National City Bank purchased some of the largest financial institutions in the state.
National City Bank reflects the banks that it acquired. Two banks in Lexington. One in
Ashland, and the UBK Banks (which circle Lexington and go on down to London and Corbin,
Owensboro, Bowling Green) and of course the First National Bank franchise here in
Louisville. I would have to add that these banks have grown substantially under National
City Banks ownership during the last decade.
What were the total assets of National City Bank in Kentucky at year-end?
Almost $11 billion dollars.
How many branches does National City Bank have in Kentucky and nationwide?
There were 130 Kentucky branches as of December 31, 1998 and 1,000 branches nationwide.
What are National City Banks primary areas of operation and in what
direction is the bank expanding?
Eastern Pennsylvania, Ohio, Kentucky and Indiana. NCB recently acquired Merchants Bank
and First of America; these banks have provided NCB with a number of locations throughout
Indiana. There is not going to be much in the way of new branching. Technology is making
the bank branch into a buggy whip. There are still plenty of customers who use branches,
but the huge investment that a branch requires is hard to justify looking forward 15
years, when customers will be more likely to use the ATM, direct deposit and Internet
banking.
What success has National City Bank experienced with online bank services?
Online banking is so small as to be insignificant today. Yet it will be an important
component for the future. Our online system has been up and running 18 months.
Do you feel the Internet is the future of banking?
The Internet is just one leg of banking. The computer doesnt dispense cash so the
ATM will continue to be an important access point. National City Bank is doing more and
more lending using computers. When our mortgage and loan people go out to interview a
borrower they dont fill out forms, they enter data into a laptop PC.
People used to walk into a bank on Friday and deposit their paycheck. Then, they walked
to bank on Friday night after it closed and deposited their check into the ATM. Now, they
dont even get a paycheck. They go to the ATM on Sunday morning at 2 a.m. if they are
working some odd shift and they take the cash out. The money is already there (via direct
deposit).
What changes do you see in the banking landscape in Kentucky during the next 10
years?
There will be a continued roll-up of smaller markets into bank holding companies that
use words like "area"or "regional" as part of their name.
Youll see some spin-outs -- major banks will sell off some of the smaller
markets. You wont see National City, PNC, Bank One, Fifth Third or Firstar making
many more acquisitions in secondary markets. Central Bank in Lexington may be acquired one
of these days, depending on the ages of its principal stockholders.
Large banks, including National City Bank, have been reorganizing from
geographically oriented to functional lines. How has this improved National City
Banks operations and profitability?
National City is able to do a better job of focusing on the needs of particular
customer groups (e.g.: retail and consumers, automobile and boat dealers, credit card
services). By developing regional banking products, National City Bank is able to offer
high quality financial services to fit niche markets.
At the same time, National City has delegated lending authority. Take Kentucky, for
example. As president of the Kentucky market, I have five presidents who oversee regional
operations in Kentucky and Southern Indiana. National City Bank is endeavoring to provide
maximum decision-making and lending authority at the local level.
Between 1988 and 1998, NCBs interest income increased by 42 percent and
fees for services increased by 188 percent. Will fee income continue to be the faster
growth area for NCB?
Yes, it will be. Fee income is a word that we, as bankers, have to be very careful
about. Fee income to you, as an individual, suggests that your fees for banking services
are going to go up. I dont think banking service fees are going to increase
significantly. There has been a big increase in fee income over the last 10 years, and
that is because National City Bank is providing new services to markets not necessarily
within our primary geographical areas of operation -- mortgage loan originations, credit
cards, clearing charges, stock brokerage services, etc.
As a member of the board of directors and executive committee of Greater
Louisville, Inc., how do you foresee the economic future for Louisville?
The future is bright provided Louisville can recruit the workers that are needed.
Historically, Kentucky has not had a high population growth rate. The states economy
is beginning to attract more people for employment opportunities.
The universities are also a large source of potential immigration. The University of
Louisville attracts people and once here, they have a tendency to stay. If you could
increase the number of students at the University of Louisville by 10,000, just
hypothetically, you could increase Louisvilles future population.
With regard to recruiting for the bank, how is that going? Do you have a
manpower shortage or is National City Bank in good shape? How hard is it to get a new
branch up and running?
It is very hard to get clerical and branch tellers. The turnover in the teller force is
very high -- 30 percent. On the other hand, in the executive and lending officer ranks, we
continue to recruit people without any trouble. Those are higher paid positions.
People are concerned about the Philip Morris plant closing.
But on the day that Philip Morris announced its cutback of 1,400 very highly paid jobs,
Ford was unveiling its new monster sport utility vehicle. And it is going to be built
here. The jobs at Philip Morris are being replaced by jobs at Ford. Those are high pay to
high pay. UPS jobs are growing too. Those are typically entry level, but once you move up
in UPS your income is very good. There are lots of good stories about new companies and
new jobs in Louisville.
Has NCB been involved in enhancing Louisvilles riverfront facilities?
We contributed money when some of those campaigns took place a number of years ago, but
I cant think of any specific loans that were made.
Would National City Bank make loans in those areas?
The riverfront projects were all public. The ballpark is a public project. Clearance of
all unsightly scrap heaps, that was all done by the public. It has been a fabulous
project.
Problems in the healthcare industry have caused problems for a Louisville-based
company -- Vencor. What affect will Vencors future have on Louisville?
Anytime a major employer stumbles that certainly has a negative affect on the
community. It is very hard on the pride of the community, just as it was harmful when
Columbia HCA moved to Nashville. There have been some layoffs at Vencor; there may be
more. But again, there is a shortage of good employees in this market. Most of the people
who will be out of a job at Vencor will find a replacement job pretty quickly. People in
the community are also disappointed that the Vencor building wont get built. Another
marquee building on Louisvilles downtown horizon would have been nice.
Do you envision any significant disruption of business due to Y2K?
I hope not. Weve been quizzing our customers, trying to make sure that our
customers have been focused. I get a sense that most organizations have been taking Y2K
pretty seriously and by the end of the year they will have covered most of the bases. Most
banks have been so well-focused on Y2K that I bet there wont be that many blips.
Look for Y2K problems with government. There are parts of the Kentucky government that are
way behind in the program. There will be some surprises. There are going to be folks who
didnt take Y2K seriously enough and kept an old system when they should have
replaced it. But I just dont foresee a calamity.
Should Kentuckians be concerned about who owns Kentucky banks?
Many Kentuckians are concerned that their local banks not locally owned any longer. We
are absolutely determined that National City Bank will respond to our customers needs and
continue to deliver "hometown" banking services.
Ed G. Lane is chief executive of Lane Communications, Inc. and publisher of The
Lane Report.