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SALES - January 2006
by Jeffrey Gitomer

Your Year
What are you doing for yourself in 2006?

It’s the New Year! New opportunities. New goals. New beginnings and new determinations. Bring it on!

But, before you start up the new mountain, take a look at whose mountain you’re climbing – yours or theirs.

Most people are guided, led or told by their company what their objectives are. They are important objectives for the company, your job security, your career, and your income, but are they the ones you want to achieve?

Probably not. Those are the ones you have to achieve.

Now, I’m not suggesting that people rebel or ignore their corporate or career responsibility. I am suggesting that you take more time to look at what you’re achieving in terms of yourself.

Here are a few thoughts to get your personal achievement on the right track, so that this year will be your best personal year.

  1. Concentrate on what you want, not just what they want. What’s important to others may not be as important to you. Achieve your personal goals at the same time you’re achieving your work and career goals.

  2. Invest some quality time with yourself. Walking, reading, and thinking. Personal time. TV is nice and tempting, but it takes you away from striving to be your best. Ever hear a multi-millionaire say, “I got here by watching TV”? No, and neither will you.

  3. Do things that make you a better person. Learn something new every day. Study something for an hour a day. If you devote an hour a day to anything, at the end of five years, you’ll be a world-class expert at it. If five years seems like a long time, think how fast this year went by.

  4. Do things that make you feel good. Exceptions being drinking, drugging and smoking. They may make you feel good, but they’ll rob you of health, clear thinking, and success. Self-indulge. Make yourself feel great more often.

  5. Donate something to someone. Money, time, resources. Try to give it as directly as possible. If you want to donate to the Red Cross, donate blood. If you want to donate to hurricane victims, find a family and send them a check.

Everything above is something you can do. Starting today. At no cost. And it’s all in your favor.

IDEA: Wake up one hour earlier. This will give you the hour of clear thinking you need (provided you went to bed sober the night before). Morning time is the best for ideas and accomplishments.

Happy YOU Year!


Jeffrey Gitomer is the author of The Sales Bible, and Customer Satisfaction is Worthless, Customer Loyalty is Priceless. He can be reached at 704/333-1112 or e-mail to salesman@gitomer.com.

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